Listicle: These 10 Indian women influencers leveraged fashion, beauty, makeup, and content creation to build digital-first brands, reach millions, and turn their personal style into powerful business ventures.
TL;DR: Women Influencers Building Business Ventures
Here’s a quick snapshot of these influential personalities:
- Komal Pandey: Bold, transformative fashionista.
- Masoom Minawala Mehta: Global fashion entrepreneur, Indian craftsmanship.
- Aashna Shroff: Minimalist style, luxury collaborator.
- Kritika Khurana (That Boho Girl): Eclectic, bohemian style icon.
- Jannat Zubair Rahmani: Youthful fashion, social media sensation.
- Sakshi Sindwani: Body positivity, inclusive style.
- Juhi Godambe: Chic, aspirational street style.
- Mrunal Panchal Sharma: Global beauty queen, ‘Mrucha Beauty’ founder.
- Ankita Chaturvedi (Corallista): Top beauty expert.
- Shreya Jain: Makeup tutorial queen.
1. Komal Pandey
Komal Pandey is a pioneering Indian fashion influencer, renowned for her bold and transformative style, often blending traditional Indian wear with contemporary pieces.
Komal’s journey from blogger (PopXo and later Harper’s Bazaar Bride) to full-time content creator is marked by fearless experimentation and a commitment to authenticity, evident in her relatable content and successful collaborations (Swarovski, Lakmé, Nivea, Coca‑Cola, etc.)
She actively promotes body positivity and uses fashion as a voice for empowerment.
Follow her on Instagram:
https://www.instagram.com/komalpandeyofficial/
2. Masoom Minawala Mehta
Masoom Minawala Mehta is a leading global fashion entrepreneur and influencer, deeply rooted in Indian craftsmanship while embracing international trends.
She’s a regular at major fashion weeks, offering an insider’s view of luxury.
Beyond her collaborations with over 500 global brands (including Louis Vuitton and Dior), Masoom is an angel investor and founder of Style Fiesta, one of India’s first fashion e-commerce portals. She’s also recognized on Forbes India’s Top 100 Digital Stars and LinkedIn Top Voice.
Follow her on Instagram:
https://www.instagram.com/masoomminawala
3. Aashna Shroff
Aashna Shroff, founder of “The Snob Journal,” is celebrated for her minimalist and elegant style, representing India internationally.
She inspires not just fashion, but also skincare and self-care, emphasizing comfort in one’s own skin. Aashna’s journey highlights adapting to evolving styles while maintaining a core aesthetic, and she often collaborates with luxury brands like Gucci and Dior. Her content showcases her experimental personality and refined taste.
She’s a founder of “The Snob Home” sharing about home decor.
Follow her on Instagram:
https://www.instagram.com/aashnashroff
4. Kritika Khurana (That Boho Girl)
Kritika Khurana, “That Boho Girl,” is a prominent fashion, travel, and lifestyle influencer known for her eclectic and bohemian style.
With a degree in fashion design, she ingeniously transforms everyday items and thrift store finds into trendsetting looks. Kritika’s engaging content includes DIYs, hairstyle tutorials, and outfit videos.
She’s achieved significant milestones like crossing 1.8 M followers and attending Paris Fashion Week, cementing her as a versatile style icon.
She also created a podcast called “What’s up sister?”
Follow her on Instagram:
https://www.instagram.com/thatbohogirl
5. Jannat Zubair Rahmani
Jannat Zubair Rahmani, a former child actress, has remarkably transitioned into a major social media sensation with millions of followers. OK.. I mean 50 million followers.
Her youthful and vibrant fashion sense is highly relatable. Jannat’s success stems from her strategic content planning, including lifestyle snippets and creative short videos, which resonate widely.
She leverages her immense digital popularity for brand collaborations, showcasing how social media can redefine fame beyond traditional acting roles.
She also owns clothing brands called “Nayaab by Jannat”
Follow her on Instagram:
https://www.instagram.com/jannatzubair29
6. Sakshi Sindwani
Sakshi Sindwani is a growing influencer for body and size positivity in the fashion industry.
Her glamorous and inclusive style empowers individuals to embrace their unique bodies.
Sakshi candidly shares her own journey, fostering self-love and acceptance among her audience.
Beyond fashion, she advocates for mental health and diversity, using her platform to challenge beauty standards and promote a more inclusive world.
Follow her on Instagram:
https://www.instagram.com/stylemeupwithsakshi
7. Juhi Godambe
Juhi Godambe is renowned for her chic outfits and aspirational street-style fashion, frequently showcasing luxurious looks.
As an entrepreneur and fashion influencer, she started with a fashion blog and later launched her brand, ‘Arabella’.
Juhi’s content is niche and well-curated, focusing on blending high-street fashion with couture.
She emphasizes being true to oneself and comfortable in one’s clothing, offering practical advice for nailing everyday street style.
Her brand: Arabellaa
Follow her on Instagram:
https://www.instagram.com/juhigodambe
8. Mrunal Panchal Sharma
Mrunal is one of the top global beauty internet celebrities who is building her empire, Mrucha Beauty.
She’s not just a creator; she’s a visionary with an incredible 5.5 million followers on Instagram, where she connects with a massive audience through her authentic makeup artistry and relatable lifestyle content. She transformed her love for makeup into digital success, renowned for her dynamic tutorials and creative videos blending traditional and modern aesthetics.
Her brand, Mrucha Beauty, reflects her commitment to inclusivity, crafting products designed to celebrate diverse Indian skin tones. Mrunal’s journey perfectly illustrates how passion, consistency, and a genuine connection with her community can transform a beauty enthusiast into a leading influencer and a successful entrepreneur.
Mrunal has collaborated with major beauty brands like Sephora and MAC, and even Selena Gomez’s Rare Beauty. She also co-founded ‘Mrucha Beauty’, a cruelty-free brand for Indian skin tones.
Check out Mrucha Beauty
Follow her on Instagram:
https://www.instagram.com/mrunu
9. Ankita Chaturvedi (Corallista)
Ankita Chaturvedi, also known as Corallista, is a highly respected beauty YouTuber and blogger.
An engineer turned beauty expert, she provides in-depth reviews and tutorials on skincare and makeup.
Ankita specializes in brown-skin beauty and is particularly known for her bridal series and workshops.
With over a decade in content creation, she’s built a vast community, emphasizing a mindful and intimate approach to beauty.
Follow her on Instagram:
https://www.instagram.com/corallistablog
10. Shreya Jain
Shreya Jain is widely regarded as a “queen of makeup tutorials,” known for her engaging and informative beauty content on YouTube.
Her YT channel is a go-to resource for detailed makeup guides, product recommendations, and creative application techniques.
Shreya’s expertise and clear communication style make complex beauty routines accessible and enjoyable for her large following, establishing her as a trusted voice in the beauty community.
Follow her on Instagram: